INSIGHT

Why Web Accessibility Matters? Insights from SPINX Digital for GAAD 2025

Written by Stephen Moyers
Why Web Accessibility Matters? Insights from SPINX Digital for GAAD 2025

Web accessibility is more than a buzzword, it’s a commitment to digital equity. As we observe the 14th Global Accessibility Awareness Day (GAAD) on May 15, 2025, it’s vital to reflect on how we design digital experiences for everyone, including the over 1 billion people with disabilities worldwide (WHO).

What is Accessibility in Web Design?

What is accessibility in web design? In simple terms, it refers to creating websites and digital content that are usable by people with varying abilities including visual, auditory, motor, and cognitive impairments. Accessibility ensures that technology is inclusive, promoting equal access to information and services (Wikipedia).

Why Is Accessibility Important in Web Design?

Why is accessibility important in web design? Because inclusive design isn’t optional, it’s essential. According to the CDC, 1 in 4 U.S. adults lives with a disability. A non-accessible website alienates this vast audience, affects usability, and may also lead to lawsuits under the ADA and Section 508.

Beyond compliance, accessible websites enhance overall user experience. They are often faster, easier to navigate, and more SEO-friendly – meaning your content reaches more people, more effectively. Research from WebAIM shows that over 96% of homepages have detectable WCAG failures. Addressing these not only supports inclusivity but also strengthens brand reputation and user trust. Businesses that prioritize accessibility also benefit from better mobile usability, faster page loading, and broader audience reach.

Understanding Web Accessibility Guidelines (WCAG)

Web accessibility guidelines serve as the cornerstone for building inclusive digital experiences. The most widely recognized set of standards is the WCAG, developed by the W3C. These guidelines are based on four key principles: Perceivable, Operable, Understandable, and Robust that commonly known as POUR.

WCAG 2.1 and 2.2 have become the global benchmarks for web compliance, and failing to meet them can result in significant legal consequences. For example, in 2023 alone, there were over 4,000 ADA-related lawsuits filed in the U.S. related to inaccessible websites.

To stay compliant, designers and developers must regularly consult these guidelines and integrate them into their workflows. SPINX Digital ensures every project adheres to the latest WCAG standards, guaranteeing inclusive access across all devices and user groups. For teams new to these frameworks, SPINX also offers web accessibility training to build internal competency. Web accessibility guidelines, such as WCAG 2.1 and WCAG 2.2, provide a framework to make content more accessible. These guidelines are based on four core principles: Perceivable, Operable, Understandable, and Robust (POUR). Meeting WCAG standards is often required for legal compliance.

The Role of a Web Accessibility Audit

Conducting a web accessibility audit is a crucial step toward digital inclusivity. This process involves analyzing a website’s structure, content, and code to identify accessibility barriers. 

An audit not only uncovers compliance gaps but also delivers actionable recommendations. These audits are often the first step businesses take after receiving complaints or legal notices about inaccessible content. SPINX goes beyond automated scans, using manual testing methods to simulate real-world usage by screen readers and keyboard-only navigation.

Audits should be conducted regularly, especially after website updates. If you’re unsure whether your site needs an audit, check out our blog on Signs Your Website May Be Inaccessible. A web accessibility audit is a detailed assessment of your website’s compliance with accessibility standards.

Web Accessibility Services by SPINX Digital

SPINX Digital’s web accessibility services are designed to help organizations meet ADA, Section 508, and WCAG compliance. These services include website design and development from the ground up with accessibility baked in, remediation of existing platforms, and accessibility-first UX/UI consulting.

We start with a comprehensive audit and offer scalable solutions tailored to your tech stack, business goals, and audience needs. Our team collaborates with clients to implement accessibility fixes that go beyond visual design—enhancing structure, semantics, and user flow.

SPINX also supports long-term accessibility maintenance with ongoing testing and content strategy updates. For enterprises and nonprofits alike, our goal is to ensure that your site is not only compliant but also genuinely inclusive.

Explore more in our dedicated section on web design services to see how we support organizations across industries. Our web accessibility services help organizations build or retrofit digital platforms to meet ADA and WCAG standards. We offer:

  • Design and dev aligned to accessibility
  • Remediation of existing websites
  • Ongoing monitoring and testing.

Ensuring your website is accessible to users with disabilities is not only the right thing to do—it also helps protect your business from potential legal risks and expands your reach to a wider audience. One of the simplest and most effective ways to achieve compliance with the Americans with Disabilities Act (ADA) is by using accessiBe, an AI-powered web accessibility solution. accessiBe automates the process of making your site ADA and WCAG compliant, offering an easy-to-install widget that helps users navigate your content with ease. Learn more and get started here.

Web Accessibility Solutions: Beyond Compliance

True accessibility is more than a checkbox – it’s a design philosophy. SPINX Digital delivers web accessibility solutions that integrate seamlessly into your digital ecosystem. We take a user-first approach, working directly with clients to build inclusive, adaptable systems.

Our solutions include code-level enhancements, design system updates, and CMS training to enable non-technical teams to manage accessibility post-launch. We also help clients implement scalable strategies that evolve as guidelines like WCAG are updated.

We steer clear of temporary fixes or overlays that may not address deep-rooted barriers. Instead, we deliver robust and resilient solutions tailored to your platform. As part of our holistic approach, we also provide analytics integration to monitor ongoing accessibility performance.

For more on how we transform compliance into a competitive advantage, read our blog on long-term accessibility strategies. Web accessibility solutions must go beyond checkboxes. At SPINX, we embed accessibility into the design process from day one, ensuring:

  • Usability for all users
  • Scalable accessibility systems
  • Continuous updates as WCAG evolves

We advise against overlays and promote holistic, code-based solutions.

Web Accessibility Certification: What You Need to Know

Obtaining a web accessibility certification can validate your team’s expertise and your website’s compliance. Certifications are especially useful for digital agencies, developers, and content teams seeking credibility in accessibility.

Programs offered by the International Association of Accessibility Professionals (IAAP) and Deque University cover both technical and strategic aspects of accessibility. These include the Certified Professional in Accessibility Core Competencies (CPACC) and Web Accessibility Specialist (WAS) credentials.

While certifications are not a legal requirement, they are recognized as a mark of professionalism and commitment. They also serve as an excellent foundation for internal team training. Businesses can even pursue third-party accessibility audits for site-wide certification, which may offer protection from legal challenges.

If you’re planning a certification path for your team, we recommend reading our guide on choosing the right web accessibility certification. A web accessibility certification demonstrates compliance and expertise. While there is no universal standard, certifications from organizations like IAAP and Deque University are recognized benchmarks for teams and developers.

Where to Learn Web Accessibility: Top Resources

There’s never been a better time to ask: where to learn web accessibility? Whether you’re a beginner or an experienced developer, a wide array of resources is available. Leading options include the W3C’s Web Accessibility Initiative, which provides foundational material on WCAG guidelines and accessibility principles.

For more structured learning, Deque University, WebAIM, and LinkedIn Learning offer hands-on courses. Topics range from accessible design patterns to screen reader testing. These platforms also provide certifications, which can enhance your professional profile.

Internal company training is also important especially for large teams. SPINX offers custom workshops tailored to your team’s roles and tools. For a full list of resources, check out our article on top accessibility learning paths. Wondering where to learn web accessibility? Start with:

These resources cover everything from beginner to advanced accessibility topics.

Web Accessibility Training for Teams

Web accessibility training is essential for building a culture of inclusivity. At SPINX Digital, we offer role-specific workshops that teach developers, designers, content creators, and QA teams how to embed accessibility into daily workflows.

Our training covers WCAG guidelines, assistive technology simulation, testing with screen readers, and practical fixes for common accessibility barriers. We also offer customized modules for teams using platforms like WordPress, Drupal, or headless CMS environments.

In-house training increases project efficiency and reduces long-term maintenance costs. Studies show that teams trained in accessibility are 40% more likely to produce compliant content on the first try. For organizations seeking organizational buy-in, we also provide executive-level strategy sessions.

Read more about our approach in this guide to accessibility team training. Web accessibility training is crucial for developers, designers, content writers, and QA teams. SPINX Digital offers custom workshops to help internal teams:

  • Understand WCAG standards
  • Use accessibility testing tools
  • Integrate accessibility into Agile workflows

Web Accessibility Best Practices for 2025

The foundation of accessible design lies in following proven web accessibility best practices. In 2025, this means ensuring your site adheres to WCAG 2.2 standards and anticipates upcoming changes in accessibility legislation.

Start by using semantic HTML for structural clarity. Ensure images have descriptive alt text and that interactive elements like buttons and links are clearly labeled. Maintain a minimum contrast ratio of 4.5:1 for text and background combinations, and make sure all interactive elements are usable via keyboard.

Avoid auto-play media and flashing animations that could trigger seizures or cause distractions. Use ARIA (Accessible Rich Internet Applications) roles sparingly and only when necessary.

To future-proof your site, implement accessibility testing into every sprint. Learn more in our blog on accessibility best practices for modern design. Key web accessibility best practices include:

  • Use of semantic HTML
  • Providing alt text for images
  • Maintaining color contrast ratios of 4.5:1 or higher
  • Ensuring all functionality is keyboard-accessible
  • Avoiding content that flashes more than three times per second

How to Improve Web Accessibility Today

If you’re wondering how to improve web accessibility starting now, the first step is awareness. Use free diagnostic tools like WAVE or Axe DevTools to scan your site for common issues.

Fix low-effort issues immediately: missing alt text, broken heading hierarchies, non-descriptive links like “click here,” and inaccessible forms. Ensure that all content can be navigated via keyboard and that your site’s structure supports screen reader interpretation.

Next, schedule a comprehensive accessibility audit to uncover deeper problems. Establish accessibility as a continuous priority, with regular testing and updates.

Involve people with disabilities in your usability testing to identify gaps traditional tools may miss. Finally, commit your organization to accessibility training and designate accessibility champions.

See our checklist on quick wins for web accessibility. Not sure how to improve web accessibility? Start with:

  1. Running an automated audit
  2. Fixing low-hanging issues (alt text, headings)
  3. Adding keyboard and screen reader support
  4. Committing to ongoing training and testing

Small steps lead to significant improvements over time.

Conclusion

Web accessibility is a shared responsibility. As GAAD 2025 reminds us, digital experiences should work for everyone regardless of ability. SPINX Digital is proud to offer expert web accessibility solutions that empower organizations to do better, starting today. Contact Us today for more information.

FAQs

Start with a free tool like WAVE or request a full audit from a professional agency like SPINX Digital.

In many cases, yes. Under the ADA and other global laws, inaccessible sites may face legal challenges.

Overlays are third-party tools claiming to fix accessibility, but they often fail to meet real user needs. A holistic code-based approach is recommended.

Focus on alt text, headings, color contrast, and keyboard navigation.

Stephen Moyers

Stephen Moyers

Stephen Moyers has over a decade of experience as a technology consultant and web marketing manager. Since 2010, he has specialized in various technologies, bringing a...

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