Engineering a Digital Foundation for the Future
RDH Website Redesign
Overview
RDH is one of North America’s leading building science engineering and consulting firms, known for helping shape a more resilient and sustainable built environment. They’re the people who nerd out over how rain hits a window or how a wall breathes, because they know those tiny details are what keep homes, towers, and campuses standing strong for decades. From research labs to real-world construction sites, RDH blends deep technical expertise with a passion for making buildings better.
awards
KEY ACHIEVEMENTS
+18%
Total Users+29%
Actions Taken on Site+30%
Engaged Time Spent on Site (US)+16%
Engaged Time Spent on Site (Canada)Discovery
When RDH approached us, their website didn’t capture the full depth, quality, or energy of their work.
While they’re recognized for expertise in façade, structural, and rehabilitation engineering, the old site fell short of showing their people-first approach and their track record of delivering scalable, climate-resilient solutions.
It also sent the wrong message: that their work focused mainly on existing buildings, rather than the innovative, forward-thinking projects they’re shaping for the future.
We kicked off the discovery phase with a detailed questionnaire, key stakeholder interviews, a complete website audit, competitive benchmarking, and visual moodboards. Through these sessions, we uncovered a consistent theme: RDH wanted to shift their story.
They weren’t just technical experts; they were collaborators, educators, and leaders in climate-responsive design. And the engineering firm website redesign had to mirror that evolution, showing their expertise, their vision, and the human connection behind every project.
before
UX Strategy
Our next step was to shape a UX strategy that made the RDH experience as approachable and inspiring as their mission, a core focus of the engineering firm website redesign.
We rethought the content to tell a clearer, more unified story, one that balanced their technical expertise with humanity and collaboration. The navigation structure was simplified to invite exploration, helping visitors easily find information by project type, service, or location.
We also reimagined the site’s information architecture as part of the engineering firm website redesign, making it effortless to explore RDH’s projects. Visitors can now wander through inspiring examples of their work and immediately see how each project connects to the services and people that made it possible, creating a seamless journey that’s as intuitive as it is inspiring.
Build
With strategy locked, we moved into design and development for RDH’s engineering firm website redesign.
Every piece of the website redesign aimed to elevate RDH’s reputation as a nimble firm that’s deeply invested in resilience and performance.
Drawing from the firm’s culture of transparency and collaboration, our moodboards pulled in textures inspired by natural materials and color palettes that echoed various climate zones. From there, we shaped a visual identity for their online presence that felt both sophisticated and inviting, a reflection of how RDH connects climate science with the everyday spaces people actually live and work in.
We showcased RDH’s projects with carefully selected imagery that highlights their expertise across a variety of climate zones, emphasizing just how far and wide their impact reaches. At the same time, our design system brought consistency to every digital touchpoint while keeping the overall look fresh, modern, and unmistakably RDH.
We built a custom WordPress site that made it easy for RDH’s marketing team to manage updates across their 11 offices. Subtle animations brought the pages to life with scroll effects, hover highlights, and soft transitions that make the digital experience feel dynamic but professional.
Behind the scenes, we optimized content performance, accessibility, and SEO so the engineering firm website redesign not only looked strong but worked hard.
Test & Launch
Before launch, we tested the new site across browsers, devices, and screen sizes to ensure flawless functionality everywhere, a critical step in delivering a smooth engineering firm website redesign.
Every interaction, button, and animation was checked to make sure it performed perfectly.
Once final QA was complete, we executed a structured launch plan to roll the site out seamlessly. No stress, no downtime, just a strong new digital foundation for RDH’s next chapter and the future of their redesigned engineering firm website.
Closing Thoughts
The new RDH website finally tells the story they’ve always wanted to share: one of curiosity, collaboration, and bold climate-forward thinking. This engineering firm website redesign isn’t just about a fresh look, it’s a digital stage where RDH’s expertise, values, and vision come to life. Every click, scroll, and interaction now reflects the firm’s leadership in building science, making the site as dynamic and forward-thinking as the projects they bring to the world.
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