Rexford Industrial was looking for a partner who would help them create a better user experience (UX) design for their commercial real estate website.
During our discovery phase with them, we uncovered several areas of their website that needed to be rethought, expanded upon, and redesigned.
In particular, they needed help redesigning the property map and landing pages to better communicate some complexities within their listings. They also needed new visual designs crafted for the Careers and ESG (Environmental, Social and Governance) sections to provide potential employees and investors with answers on their website to commonly asked questions.
On the development side of things, they were also looking for a web development agency located in Southern California (where they are located) to help with the integration of their property management system (PMS) software for commercial real estate listings, Yardi. By setting Yardi up as their single source of truth, the team would eliminate the need for redundant data entry and reduce the risk of data entry errors across their hundreds of property listings. Ultimately, they wanted to work smarter, not harder.