With the UX strategy firmly in place, we started designing the site. BSM Consulting didn’t provide us with any style guide, but just pointed us in the right direction by providing their brand colors and fonts.
Using their color palette as a reference, we built out an entire visual language library to use across the site which included design fonts, patterns, imagery styles, gradients, and custom iconography, essentially building a full brand guide for them.
Due to the many moving pieces, the development was a complex build. We built the site on top of the ASP.NET framework, and every module was 100% custom. By utilizing .NET, we were able to have complete control over the content management system (CMS), which met BSM Consulting’s requirements for custom reporting and admin roles.
To empower BSM Consulting to self-manage their site in the future, we integrated a page builder. With the page builder, they can modify and adapt the site as their business continues to change and grow by creating new pages from scratch using either a full page template or pre-designed page sections. This way, they have the flexibility to decide how they want the page to look while keeping the look and feel consistent and cohesive with the rest of the site.
For the distance learning portion of the site, we integrated via API with Totara, which is a web-based Learning Management Systems (LMS). We worked in close collaboration with the team from Totara to connect the sites together so that user access, permissions, and data would be passed seamlessly between the .NET site we built and Totara’s database.