Design, UX

Improving Security with Better UX Design

Internet users expect the sites they visit to offer a secure and user-friendly experience. They trust companies to maintain SSL certificates, to use compliant payment services, and to protect their information from hackers. Every site is vulnerable to some level of attack. In addition to employee training and conventional network security tactics, many companies use […]

Business, E-commerce

Avoiding Black Friday Ecommerce Snafus

In 2016, the number of online shoppers surpassed in-store shoppers. Brands must prepare their websites to handle increased traffic if they want to maintain a strong user experience. This year, give your customers a seamless Black Friday and Cyber Monday shopping experience by starting early on website maintenance, updates, and user analysis. Prepare for holiday […]

Design, UX, Web Development

8 Design Elements that Make Real Estate Sites Shine

People make purchasing decisions with their eyes first. For realtors, that means making every effort to impress long before an open house. Your online presence needs to shine to pull in serious prospective buyers and sell your brand to interested sellers. Certain design elements can give your site the extra oomph needed to begin valuable […]

UX, Web Development

Is Too Much Efficiency Tanking Your UX?

Einstein famously said, “Keep everything as simple as possible, but not simpler.” In an effort to ensure all your processes are streamlined, your website might actually leave users in the lurch. While businesses want their website to feel clean and simple, too much simplicity can be confusing. Simplicity can be the key element in an […]

Business, UX

How CDPs (Customer-Data Platforms) Can Improve UI

Your marketing team may use several buzzwords to describe their efforts – one might call it a “unified view of the customer,” or another might refer to it as “a central source of truth.” While every marketing team might think it has its own 360-degree view of the target audience, it’s usually not possible without […]

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