Design, UX

How Augmented and Virtual Realities May Change Web Design

Virtual reality has been around for years, but it hasn’t journeyed far from the sci-fi realm – until now. Once reserved for trekkies and gaming enthusiasts, virtual reality and its partner, augmented reality, are hitting the mainstream. Big sponsorship from tech giants like Facebook (proud owners of Oculus Rift) and Google are making VR headsets […]

UX

Better UX in 2017

With the digital business world expanding rapidly, competition for customers is fierce. One of the best ways to increase conversions and turn website visitors into paying customers is incorporating great user experience (UX) design. Solid, well-crafted UX enhances a customer’s journey with your brand. In the last year or so, UX design has advanced considerably, […]

Entrepreneurship, Startup

7 Startups to Watch in 2017

Startups are gaining momentum every year, and 2016 was a particularly great year for them. Although it has barely begun, 2017 promises to be even better. Successful new startups benefit marketers and entrepreneurs around the globe with their new ideas and innovations, bringing new ways of thinking and creating to the table. Additionally, keeping up […]

Branding, Entrepreneurs

What Entrepreneurs Get Wrong With Marketing and PR Online

The line between traditional PR and marketing is fading. As such, new businesses can forget the power of comprehensive marketing and PR campaigns. But if you really want your business to take root, you need smart strategies that can effectively address both. Consider these facts when you’re developing your business’ marketing and PR strategy. Fact […]

Design, Entrepreneurs

Entrepreneurs and Web Design: A Match Made in Heaven

It may go without saying that entrepreneurs are a creative bunch, but building a successful enterprise is one thing – representing it on the web through great and compelling design that attracts business is another. There are many easy and affordable web design tips and tools for entrepreneurs and small business owners that can help […]

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