Managing-Too-Much-Content
Online Marketing Tips

3+ Rules For Managing Too Much Content

A map of the internet. It’s no coincidence that it looks like an explosion of content. Courtesy Steve Jurvetson Flickr. The adage “content is king” has ruled the internet since it was proclaimed by Bill Gates in 1996. The maxim has only been reinforced over the years: a picture’s worth a thousand words, but a […]

Digital-Marketing-Mistakes-Beauty-Industry
Online Marketing Tips

Top Digital Marketing Mistakes in the Beauty Industry

 Courtesy Shesarii Flickr Don’t let the #NoMakeupSelfie trend going viral fool you, beauty remains big business. Cosmetics is an industry that rakes in more than 100 billion dollars each year. Competing with industry giants like L’Oreal and Estée Lauder, countless smaller firms are actively playing the field. If you’re part of this group, you know […]

Online Marketing Tips

Online Marketing Tips: Blog More To Increase Leads

If you’re looking for a simple way to increase traffic to your website and increase lead generation, your best bet is to boost the number of blogs your business publishes per month. Blogging is the most effective way to engage with your audience, establish and retain credibility, support search optimization, and most notably, attract new clients.

Online Marketing Tips: Use Action Keywords For Facebook Engagement
Online Marketing Tips

Online Marketing Tips: Use Action Keywords For Facebook Engagement

You’ve got a company Facebook page. You’ve set up a killer social media editorial calendar. You spent a considerable amount of time scouring the web for insightful and interesting content to regularly post for your fans. It might be true that your average Facebook post reaches only 12% of your followers, but even those followers seem to be asleep. What gives? The answer might be a matter of not what you’re saying, but how you’re saying it.

Online Marketing Tips

How To Hire The Best Website Designer For Your Next Project

So your business needs a stunning company website. A visually engaging site that will boost business and differentiate yourself from your competitors. Ultimately, the quality of design is a direct reflection on you and your business, which makes hiring the right website designer one of the most important decisions you will make. Continue reading to discover the 7 essential traits to look for.