The pharmaceutical industry faces unique challenges and opportunities in the digital world.
Most startups understand that a strategic plan is an absolute necessity, but often this plan involves doing everything at once. Unfortunately, this means that cutting-edge web design may get assigned equal importance with everything else, when it can be the most important aspect of your business. Fortunately, a digital agency can make your startup’s web design its top priority.
If you’re looking for a simple way to increase traffic to your website and increase lead generation, your best bet is to boost the number of blogs your business publishes per month. Blogging is the most effective way to engage with your audience, establish and retain credibility, support search optimization, and most notably, attract new clients.
Ah, 2013 was a good year. It was the year contemporary enough to add ‘Amazeballs’ to the dictionary, prickly enough to shut down the American government for a few weeks, and audacious enough to televise Miley Cyrus and all her various twerking manifestations. And as expected, social media had a field day with all 2013 has brought forth, both good and bad. As the year comes to a close, we start with the very worst. Stay tuned, because no one was spared.
2013 is the year of content marketing. No matter what kind of business you are in, you should be publishing content that is useful, on-brand, sticky enough to keep your audience coming back for more, and above all, written for humans (not just the search engines).
Unless you’ve been living under a Dell for the last 10 years, you’ve undoubtedly heard of a ‘fruit’ company that Forrest Gump indirectly helped launch in the early 1980’s. Instantly recognizable, the Apple brand boasts the 42nd most visited website in the galaxy (23rd most visited in the U.S.) and is an industry leader in state-of-the-art, lifestyle-changing products. Now, Forrest wasn’t a smart man, but he knew what love was. So why does one of the smartest companies in the world have no love for its mobile visitors, and how can they fix their outdated website? The solution is simple: responsive design.