Website Redesign

2017 is The Year of Website Redesign

The end of one year and the start of a new one is always a time to think about how to get a fresh start. As you’re making resolutions this January, why not make one for your business website too? Get a jump on the latest web design trends of 2017 by redesigning your website. […]

Branding, Entrepreneurs, Startup

What You Can Learn from Airbnb’s Successful Startup

The most inspirational entrepreneurial stories involve people overcoming hardships and succeeding despite the odds. Rags-to-riches stories have existed since businesses first came into existence, but they still never fail to strike a chord among budding entrepreneurs about to take the leap. One of the most recent booming startup successes presents such a story and serves […]

UX

UX Satisfaction: Connect With The Metrics

Successful user experiences (UX) develop through understanding of a target audience. Websites must account for users’ desires, abilities, and limitations in crafting effective user interactions. In some cases, companies are certain they have executed this process only to find that customer acquisition rates are still low. How should an organization proceed from here? Learn Why […]

Entrepreneurs, Entrepreneurship

Understanding the Entrepreneurial State of Mind

Entrepreneurs have always held a special place in the business world. They’re the lone wolves of the industry—the creative, independent, driven stars of startups. When someone mentions the word “entrepreneur,” it inspires feelings of fear, risk, and excitement. Millions of people dream of owning their own successful businesses, but many don’t know what it is […]

Content, Social Media

Make Social Media Work for You with Shareable Content

Today, social media is perhaps the best all-in-one platform for businesses. It can be used to provide information to customers, advertise, and answer questions and concerns. The greater the audience that a business’s social media reaches, the more benefits they’ll receive. High quality blog posts, articles, and statuses are important, but they also need to […]

Content

Content Remarketing: Explanation and Tips for Success

Content marketing is a staple in every successful business’s campaign strategy. For years, content marketers have published blog posts, long-form articles, white papers, ebooks, and other valuable bits of content to attract new leads and engage with current clients, with significant returns on investment (ROI) across the board. However, there’s a new trick in the […]

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